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Relief

Case Study: How Prezzee Helped Deliver Rapid Relief After Hurricane Helene

When disaster strikes, speed matters. So does dignity. That’s why when Hurricane Helene left hundreds of North Carolina families in urgent need, Prezzee partnered with GoFundMe.org and United Way to ensure help reached them fast.

‍Who We Are — And Why We Came Together

Prezzee is a digital gifting platform built to make giving easier, faster and more impactful. Whether it’s one gift or thousands, our tools help organizations deliver support directly into the hands of the people who need it, securely and instantly. 

GoFundMe.org, a charitable partner of GoFundMe, Inc., is an independent nonprofit that partners with donors, companies and other organizations to distribute relief quickly and equitably during crises. 

Together, we united around a shared goal: help families affected by Hurricane Helene.

A Crisis That Demanded More Than Just Generosity

After Hurricane Helene swept across communities, the need for aid was immediate. Families faced food insecurity, property damage and limited access to resources. United Way of the Piedmont turned to GoFundMe.org and Prezzee to find a smarter, more efficient way to deliver aid where it mattered most.

They didn’t just need funds, they needed a solution. Together, we crafted a digital-first response to a human challenge — a relief program powered by compassion and technology which featured: 

💳 Seamless Digital Support
Recipients received a Prezzee Smart Card via email or SMS, enabling them to purchase essentials instantly from the hundreds of brands in Prezzee’s catalog.

⚡ Light-Speed Delivery
300 families were supported with virtual cards within just 24 hours of vetting — proof that disaster relief can be both fast and frictionless.

📊 Real-Time Tracking, Real-Time Reassurance
Using Prezzee’s Campaigns platform, United Way could monitor delivery, track engagement and issue additional gift cards as needed, all while maintaining full transparency.

Why It Worked: The Power of Digital Delivery

When speed and transparency matter, Prezzee makes relief simple:

  • 100% of funds delivered directly to recipients, with no leakage
  • Distribution managed in minutes, not days
  • 98%+ activation rate, showing cards were easy to use and valued
  • No waste or delays tied to printing or postage

See how digital relief can work for you. Partner with Prezzee Nonprofit Programs →

Each family received support tailored to their needs, whether that meant buying food, fuel or other essentials. This wasn’t just aid, it was a moment of care thoughtfully delivered.

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Stories That Stay With Us

Louise’s Story
After Hurricane Helene devastated her home, Louise was overwhelmed and unsure where to turn. The support she received through the program moved her deeply. For her, it wasn’t just about the funds, it was about being seen and supported at a time when everything felt uncertain.

Rebecca’s Story
Rebecca was in desperate need of home repairs following Hurricane Helene, but was unsure when help would arrive. 

When NC 211, the state’s community helpline, reached out with a gift card, it wasn’t only a step toward meeting her immediate needs but a reassurance that she was not forgotten in her journey to recovery.

Steven’s Story
When Steven called NC 211 from Buncombe County, he was struggling to heat his home. Traditional resources couldn’t meet his urgent needs—but the $200 virtual card he received changed that. It helped him afford propane, ease the stress, and most importantly reminded him that he wasn’t facing this hardship alone.

More Than a Moment, a Model for the Future

This wasn’t a one-time initiative. It’s the blueprint for how nonprofits, government programs and communities can respond faster, smarter and more meaningfully in times of crisis.

Our goal is simple: get support to people fast, in a way that feels personal and dignified — without the red tape.

Built for organizations that move with urgency. Let’s Build Your Program Together →

Next-Level Relief, Powered by Insight

Every partnership teaches us something new, and Hurricane Helene reminded us that even when response times are fast and feedback is glowing, there’s always room to do more, and do it better.

Here’s where we’re growing next:

🌍 Scaling Globally, Responding Locally
We’re building on this success to offer pre-configured, customizable relief card templates for different regions and crisis types, so local nonprofits can move even faster when disaster strikes.

🤝 Strengthening Collaboration with Relief Partners
Our Campaigns platform made delivery simple and transparent. Looking ahead, we’re exploring ways to make collaboration with partners like 211 and GoFundMe.org even smoother — reducing manual steps and helping relief move faster from donation to distribution.

Built for Nonprofits. Designed for Urgency. Made for People.

Whether it’s disaster relief, community outreach or anything in between, Prezzee is the perfect partner in creating real, immediate change. No plastic. No postage. No delay. Just help, where and when it’s needed.

Let’s make generosity go further, faster. Connect with Our Nonprofit Team

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